Nick Curtis对印刷术的热爱始于他刚过青春期时，在东达拉斯的一条小巷。在一次例行巡逻中，他偶然发现了一个字体样本目录：一个宽大的绿色活页夹，上面显示了数百种字体！他被迷住了。Curtis的职业生涯使他从生产艺术到平面设计再到艺术指导，但字体始终是他对平面设计保持的热情，尤其是从19世纪末到20世纪初产生的那些具有启发性的设计。

Curtis对ITC CuppaJoe的灵感来自装饰艺术字体，但并非典型的来源。根据您的年龄或您对20世纪初包装设计的兴趣，ITC CuppaJoe可能会让您觉得看起来很熟悉。它是基于20世纪30年代A& P高级咖啡Bokar的商标艺术。Curtis基于最初咖啡罐上字体的柔和曲线以及粗而尖的笔画，来打造一款引人注目的独特字体。浓郁、醇厚、令人满足——这就是ITC CuppaJoe!

Nick Curtis's love affair with typography began when he was barely past adolescence, in a neighborhood alley of East Dallas. On a routine patrol for tossed treasures, he came across a type specimen catalog: a big, fat green binder displaying hundreds of fonts! He was hooked. Curtis's career has taken him from production art to graphic design to art direction, but type has always remained his graphic passion, especially the provocative designs produced from the late 19th through the early 20th centuries.

Curtis's inspiration for ITC CuppaJoe comes from Art Deco lettering, but not from the typical sources. Depending upon your age or your interest in early twentieth-century package design ITC CuppaJoe might look familiar. Its foundation is the label art for Bokar, A&P's premium coffee during the 1930s. Curtis built on the gently sweeping curves and bold angular strokes of the original coffee-can lettering to create a distinctive typeface that commands attention. Rich, full-bodied, satisfying - now that's a ITC CuppaJoe!